Ally Bank Adventures With Zeee Bucks
Based on a book from Ally Bank, Adventures with Zeee Bucks is an AR app + physical piggy bank that teaches kids about financial literacy through interactive storytelling in Augmented Reality.
Using a smartphone or tablet, kids track a specially-designed AR Marker Piggy Bank to explore Planet Zeee, a world dreamed up by Ally to educate kids about money.
Each side of the Piggy Bank teaches kids a different lesson about financial literacy. Tapping on ‘Emma’ plays an animation lesson as she guides you through your lesson. Tapping on props and scenery brings the world to life for hours of fun and exploration.
Each side of the Piggy Bank teaches kids a different lesson about financial literacy. Tapping on ‘Emma’ plays an animation lesson as she guides you through your lesson. Tapping on props and scenery brings the world to life for hours of fun and exploration.
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UX & UI Design, custom 3D pipelines, Creative Tech — we brought all the teams at BUCK together on this one. We designed the app to be super simple for kids to use, with an in-depth tutorial section that lets parents help teach their kids how to explore Planet Zeee on their own.
Hundreds of 3D and 2D assets were developed to create this fun and immersive world. The insanely talented BUCK 3D team designed all our assets to run as efficiently as possible using low poly counts, baked textures, and lights/passes that could all be translated into Unity and rendered in real-time.
Follow the protagonist, Emma as she earns, spends, and saves money with her new friends, the Zeee Kids.
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Made At:
Buck