Film and print for a promotional project at HUSH based on the idea that the world was going to end in 2012. So we created tongue-in-cheek designs about explosions and death, which were meant to be largely unreadable and non-communicative.

All of the effects were practical. I stood behind plexiglass painting lines, circles, x's etc. We dipped apples in paint, sliced them in half and made this craziness.

Mike Schofield

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