︎ECD
︎BROOKLYN

I’ve been in the industry since 2000, but the most important timeline is from 2012 - 2021. Over that period of time, I’ve held executive creative leadership positions at HUSH, SET, and BUCK. I lead upstream creative campaigns, marketing, user experience, content, built environments, and branding at the C level.

My work is platform and activation agnostic, as I’ve been fortunate to engage in a wide range of formats and lead projects from strategy through production. For me, the focus is on creating work for the individual and their needs. Whether it’s for utility, entertainment, a brand or an art installation. I believe in giving the user, the visitor, guest,  viewer, work that matters to them. It’s all about the audience.  This is how relationships grow, and how real people create meaningful connections with a brand or community. The same logic applies whether developing an icon or an iconic stadium experience.

A spoon, or a city.

I’ve kept most of the writing pretty light on this site, but if you’d like more detailed information on any of the projects you’ve seen, or myself, let’s talk.

︎IN GENERAL

︎STRATEGY
︎UX
︎BRAND DESIGN
︎BUILT ENVIRONMENTS 
︎LINEAR CONTENT 
︎IMMERSIVE/INTERACTIVE DESIGN
︎COPYWRITING 
︎ANIMATED CONTENT

︎SELECT CLIENTS

︎AT&T
︎HERMES
︎GOOGLE
︎NIKE
︎VERIZON
︎THE NEW YORKER
︎EQUINOX
︎TWITTER
︎ADIDAS
︎THE NEW YORK TIMES
︎RELATED COMPANIES
︎PAYPAL

︎SELECT RECOGNITION

︎CREATIVE REVIEW
︎CREATOR’S PROJECT
︎MASHABLE
︎PSFK
︎HYPEBEAST
︎MEN’S HEALTH
︎CNN MONEY
︎DESIGNBOOM 
︎IdN
︎ADC GLOBAL DESIGN AWARDS
︎ONE SHOW INTERACTIVE
︎CANNES LIONS  
︎CA AWARD OF EXCELLENCE
︎AIGA JUSTIFIED
︎ADC GLOBAL DESIGN AWARDS
︎ONE SHOW INTERACTIVE
︎CANNES LIONS SHORTLIST
︎10+ WEBBIES
︎20 + JURIES/SPEAKING ENGAGEMENTS & LECTURES

︎All work is the property of either myself & the studios represented by project
︎ Find me here